Eternal Ltd. engages in the operation of an internet portal, which helps in connecting the users, restaurant partners and third-party merchants, and the delivery partners. It operates through the following segments: India Food Ordering and Delivery, Hyperpure Supplies, Quick Commerce Business, Going-Out, and All Other. The India Food Ordering and Delivery segment manages online platform through which the Group facilitate food ordering and delivery of the food items by connecting the end users, restaurant partners, and independent delivery partner. The Hyperpure Supplies segment refers to farm-to-fork supplies offering for restaurants in India and sale of items to businesses for onward sales. The Quick Commerce Business segment consists of an online marketplace platform, which enables listing of items sold on the marketplace by the sellers. The Going-Out segment is a combination of dining-out and live business verticals; customers and end users use the dining-out offering to search and discover restaurants, reserve tables, avail offers, and make payments while dining-out at restaurants. The company was founded by Pankaj Chaddah, Gunjan Patidar, Mohit Gupta, Deepinder Goyal, and Gaurav Gupta in 2008 and is headquartered in Gurgaon, India.