THEMATIC
Axios Harris Best Brand Reputation Index, Market Cap

AXIOSMC

Index Performance

-3.62%
AXIOSMC
-0.07%
TMLARGE

Overview

Description

Index comprised of the companies considered to have "Excellent" and "Very Good" brands based on the annual survey by Axios and Harris Poll to gauge the reputation of the most visible brands in America, based on 20 years of Harris Poll research. Weighted by adjusted market capitalization and adjusted annually based on updated rankings.

  • TickerAXIOSMC
  • Inception Date03/06/2019
  • WeightingEqual
  • # of holdings50
What's inside?

Holdings

All holdings as of September 22, 2023
CSV download
FedEx Corp. (FDX)2.12%$65.643B-6.72%21.74%1.10x
Bayerische Motoren Werke AG (BMW)2.11%$67.046B7.04%19.16%1.02x
The Kraft Heinz Co. (KHC)2.10%$41.959B2.56%33.85%2.33x
Volkswagen AG (VOW3)2.09%$66.756B15.12%20.11%0.81x
Dell Technologies, Inc. (DELL)2.08%$17.752B-11.95%23.29%0.63x
International Business Machines Corp. (IBM)2.07%$133.836B-0.39%53.42%2.76x
Anheuser-Busch InBev SA/NV (ABI)2.07%$96.211B19.68%51.10%3.47x
Kellogg Co. (K)2.07%$20.613B4.58%34.13%1.92x
Costco Wholesale Corp. (COST)2.07%$247.538B2.00%12.07%0.92x
CVS Health Corp. (CVS)2.07%$91.385B10.40%15.39%0.45x
Nestlé SA (NESN)2.07%$304.812B8.42%45.20%3.59x
Apple, Inc. (AAPL)2.06%$2,732.707B-1.40%44.52%8.09x
Honda Motor Co., Ltd. (HMC)2.05%$59.328B14.01%21.56%0.64x
Shell Plc (SHEL)2.05%$211.408B-27.14%9.45%0.68x
The Coca-Cola Co. (KO)2.05%$249.082B5.58%59.54%6.57x
Procter & Gamble Co. (PG)2.03%$357.258B5.32%48.36%4.93x
The Kroger Co. (KR)2.03%$32.844B-2.27%19.68%0.35x
Ford Motor Co. (F)2.03%$48.867B11.85%11.50%0.96x
Toyota Motor Corp. (7203)2.03%$254.782B24.21%19.56%1.44x
T-Mobile US, Inc. (TMUS)2.02%$163.939B-2.56%48.24%3.51x
JPMorgan Chase & Co. (JPM)2.02%$423.504B73.72%N/A5.37x
HP, Inc. (HPQ)2.02%$26.456B-7.56%21.17%0.78x
PepsiCo, Inc. (PEP)2.01%$241.273B10.36%54.64%3.27x
Subaru Corp. (7270)2.01%$15.398B29.74%18.57%0.35x
Starbucks Corp. (SBUX)2.01%$107.301B12.51%23.16%3.85x
LG Corp. (003550)2.00%$10.020B16.74%16.75%2.00x
General Electric Co. (GE)1.98%$121.082B-10.45%26.13%1.68x
3M Co. (MMM)1.98%$53.565B-4.33%44.74%2.06x
Microsoft Corp. (MSFT)1.98%$2,355.309B8.34%70.11%11.85x
General Motors Co. (GM)1.98%$44.827B25.13%11.95%0.83x
Pfizer Inc. (PFE)1.98%$184.566B-54.10%63.92%2.96x
Nordstrom, Inc. (JWN)1.98%$2.285B-7.89%36.90%0.49x
United Parcel Service, Inc. (UPS)1.97%$111.225B-10.91%21.29%1.79x
Netflix, Inc. (NFLX)1.97%$168.312B2.72%42.92%6.45x
Lowe's Cos., Inc. (LOW)1.97%$121.477B-9.17%31.94%1.79x
Best Buy Co., Inc. (BBY)1.97%$15.071B-7.22%22.95%0.46x
The Home Depot, Inc. (HD)1.96%$305.750B-2.00%31.47%2.45x
Samsung Electronics Co., Ltd. (005930)1.96%$341.529B-22.28%29.61%1.52x
Sony Group Corp. (SONY)1.96%$102.047B21.04%30.11%1.44x
Alphabet, Inc. (GOOG)1.95%$1,534.155B7.63%57.22%5.05x
NIKE, Inc. (NKE)1.94%$111.298B4.53%42.64%3.23x
Walgreens Boots Alliance, Inc. (WBA)1.94%$18.232B8.64%16.92%0.52x
adidas AG (ADS)1.94%$29.754B-4.52%50.87%1.69x
Capital One Financial Corp. (COF)1.94%$37.484B36.89%N/A1.98x
American Express Co. (AXP)1.93%$112.737B20.88%61.14%2.16x
Deere & Co. (DE)1.90%$109.691B12.01%39.55%2.93x
Amazon.com, Inc. (AMZN)1.89%$1,324.817B10.85%48.38%2.70x
Target Corp. (TGT)1.88%$51.977B-4.85%25.76%0.74x
Kohl's Corp. (KSS)1.86%$2.278B-4.70%37.66%0.61x
PayPal Holdings, Inc. (PYPL)1.86%$63.554B8.27%38.91%2.69x
Market data by FactSet