SWIFT
Index Performance
-3.88%
SWIFT
-1.05%
SPY
Overview
Description
The "Taylor Swift Index" combines the impact and influence of Swift's mass appeal and her mention or implied endorsement of certain products, services, or companies in her lyrics, interviews, or social media. This includes companies within the sphere of music creation and distribution such as labels or performance companies she collaborates with. This index was generated with help from Thematic Assist.
- TickerSWIFT
- Inception Date08/19/2023
- WeightingEqual
- # of holdings19
What's inside?
Holdings
All holdings as of September 22, 2023
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| Coca-Cola Consolidated, Inc. (COKE) | 5.54% | $5.484B | 9.00% | 38.69% | 1.07x |
| Sprout Social, Inc. (SPT) | 5.44% | $2.403B | 29.11% | 77.01% | 8.29x |
| Comcast Corp. (CMCSA) | 5.44% | $186.441B | 1.66% | 59.40% | 2.24x |
| Apple, Inc. (AAPL) | 5.44% | $2,732.707B | -1.40% | 44.52% | 8.09x |
| AT&T, Inc. (T) | 5.41% | $108.093B | 0.92% | 44.84% | 2.36x |
| Spotify Technology SA (SPOT) | 5.37% | $29.743B | 13.44% | 24.05% | 2.25x |
| Hasbro, Inc. (HAS) | 5.35% | $9.050B | -9.64% | 47.89% | 2.31x |
| VF Corp. (VFC) | 5.32% | $6.794B | -7.99% | 52.36% | 1.26x |
| Starbucks Corp. (SBUX) | 5.30% | $107.301B | 12.51% | 23.16% | 3.85x |
| Ulta Beauty, Inc. (ULTA) | 5.25% | $19.629B | 10.13% | 39.28% | 2.21x |
| Netflix, Inc. (NFLX) | 5.21% | $168.312B | 2.72% | 42.92% | 6.45x |
| Hilton Worldwide Holdings, Inc. (HLT) | 5.21% | $38.597B | 18.71% | 30.63% | 4.84x |
| Live Nation Entertainment, Inc. (LYV) | 5.18% | $18.355B | 26.98% | 23.61% | 1.29x |
| The Walt Disney Co. (DIS) | 5.17% | $148.469B | 3.63% | 29.22% | 2.46x |
| The Estée Lauder Companies, Inc. (EL) | 5.16% | $34.229B | 1.49% | 67.81% | 4.88x |
| NIKE, Inc. (NKE) | 5.14% | $111.298B | 4.53% | 42.64% | 3.23x |
| Liberty Media Corp. (FWONK) | 5.13% | $22.017B | -2.69% | 16.71% | 7.74x |
| TEGNA, Inc. (TGNA) | 5.09% | $3.005B | -6.80% | 37.28% | 1.95x |
| Gap, Inc. (GPS) | 4.83% | $3.677B | -8.01% | 37.43% | 0.54x |
Market data by FactSet